So Superbowl XLIII is over and search marketers have mostly finished evaluating how well (or poorly) each advertiser leveraged search to help extend and pay off their massive TV buys.
Here are a couple of good past and recent roundups:
Super Bowl 2007: Which Advertisers Won the Search Game?
Super Bowl 2009 Search Marketing Scorecard
Search Engine Watch’s Super Bowl Search Marketing Scorecard
Enjoy!
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